There is one simple technique that you can do to find an affiliate product to promote that will significantly improve your odds of success in affiliate marketing.
One of the possible scenarios is that you come up with a new business idea, maybe for a physical product, a service, a book, an online course, a coaching or an affiliate program. And you spend all this time coming up with names and titles, planning the social media strategy, or writing the content. And then just before you’re about to launch your idea you find someone who’s doing the exact thing that you just came up with.
Or even worse scenario, that you’ve already done all of that, and you’ve started investing money into your business. Maybe you hired a copywriter, or even started investing some money into marketing or to get traffic to your site. And nobody’s buying it.
If this has happened to you, and you’ve found yourself in any one of these scenarios, let me know in the comments what your biggest learning lesson was.
So with that being said, here are my 4 steps to find a profitable affiliate product.
5 Steps To Find a Profitable Affiliate Product
This technique can take maybe half an hour of your time but you’ll get lots of advantages because you’ll know who wants your product, how will you promote it and which keywords will you use.
Step 1. Specify the particular person that your new business idea is communicating with
This resolves the “who” question in marketing.
Who is your audience?
Are you talking to one person?
Are you talking to a general audience?
The more specific you can get, the better.
Step 2. Identify The Main Problem That Your Affiliate Product Solves
This answers the “what” question.
What problem does your affiliate product or service solve for that particular person you named in step 1?
It is all about cutting it down to one main problem.
Step 3. Identify The Special Advantage Of Your Offer
This answers the “why” question in marketing.
Why should they trust you, and click on your affiliate link?
Is your benefit something that only you can provide, or is it something that everyone is offering?
Step 4. Think About How To Provide a Different Solution
This answers the “how” question.
How is your product or service promoted?
Can you do something different than others?
Think of the format, the technology, the medium. Is your product promoted in a unique way?
Once you find answers to those 4 questions, you should be able to fill in the blanks of this sentence.
My affiliate product is helping “a particular person” with “the main problem” to achieve “benefit” through “your unique solution”.
If you can’t provide a different solution to promote your product you’ll have less chance to get clicks on your affiliate links.
If your product isn’t solving any problems then why would someone want it?
But that is not all. The problem your offer is solving should have a decent amount of monthly searches so when your content rank high enough you’ll get all that organic traffic visiting your site and clicking your affiliate links.
You can also use paid advertising to promote your offer but if you are a beginner I suggest you leave that until you already have some money earned from your website. Then you can invest in paid ads.
Step 5. Check Popularity Of Your Affiliate Product
Let’s say you’ve chosen to promote the course on how to bring traffic to your website. So you type in the search bar how to bring traffic to your website.
As a result, you will get a number of searches that term has during the month, you will get the average cost per click for that term and you will get estimated competition in organic search.
You are looking for a high number of searches, high cost per click which means that keyword is a valuable, and low competition which means that it’s going to be relatively easy to rank for that keyword.
As you can see, our keyword is getting 720 monthly searches, have an average CPC of 9.49$ and SEO difficulty of 32. Just a spot below there’s a similar phrase that has higher CPC and lower SEO difficulty which makes it a better choice to use. I would spread both of them trough my content because you can never know will Google even rank you for the keyword you’ve selected.
Maybe 720 monthly searches don’t seem to be much but imagine you are on page one and you are getting all those eyes on your affiliate links. You’ll be earning some decent commissions for sure, don’t you think so?
Once you do this you’ll know exactly which affiliate product can bring you success. All you have to do is think of some good content strategy, create great content and promote it.
And that isn’t as easy as it sounds.
DISCLAIMER: This blog post contains affiliate links. I may earn a small commission if you chose to sign up for a program or make a purchase using my link. I use these funds to feed my squirrels and you will not be charged extra. I love all of that stuff anyway, and you will too!
After 10 years of research, and experimentation, Anthony decided to start his own blog about affiliate marketing and making money online in general, named Badass Affiliate. His goal is to show you what it takes to successfully start an online business so you can provide a better life for you and your family.